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Business Model Reconstruct and Innovation: A Case Study in Construction Company in Indonesia

In: Proceedings of the 2nd International Conference on Management and Business (ICOMB 2023)

Author

Listed:
  • Endah Mutiara Sari

    (Universitas Diponegoro, Master of Management)

  • Mahfudz Mahfudz

    (Universitas Diponegoro, Master of Management)

Abstract

The purpose of this study is to reconstruct the business model and identify business model innovation using the uncaptured value in company S. The qualitative case study was conducted at one of the construction companies in Central Java. This research used in-depth interview techniques with seven informants who had managerial work backgrounds. The research results revealed various elements of the business model at company S in the canvas business model concept. Business model innovation through uncaptured value in this research found the need to innovate in critical resources (adding company system and regulations, scales, AMP machine, truck mixers, stone crusher machine, and improving human resources), customer relationship (adding customer satisfaction survey), key activities (adding employee coaching and training, improving material storage and production improving project search activity), key partners (banks), channel (add a bundle of promo), and cost structure (repress value of maintenance of production equipment).

Suggested Citation

  • Endah Mutiara Sari & Mahfudz Mahfudz, 2024. "Business Model Reconstruct and Innovation: A Case Study in Construction Company in Indonesia," Advances in Economics, Business and Management Research, in: Budi Setiawan & Nurul Myristica Indraswari (ed.), Proceedings of the 2nd International Conference on Management and Business (ICOMB 2023), pages 49-58, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-402-0_6
    DOI: 10.2991/978-94-6463-402-0_6
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