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Harmonizing the Echoes: Linkrafin’s Musical Identity Rooted in Jember Regency’s Local Wisdom

In: Proceedings of the Conference on SDGs Transformation Through the Creative Economy: Encouraging Innovation and Sustainability (TCEEIS 2023)

Author

Listed:
  • Ayu Nareswari

    (Institut Teknologi Dan Bisnis Widya Gama Lumajang, Departement of Management)

  • Kartika Ayu Kinanti

    (Institut Teknologi Dan Bisnis Widya Gama Lumajang, Departement of Management)

  • Rendra Wirawan

    (Institut Teknologi Dan Bisnis Widya Gama Lumajang, Departement of Management)

Abstract

The development of the creative industry is growing rapidly in Indonesia in line with technological advancements. This research focuses on the strategies used to enhance the competitiveness of Linkrafin, which is based on the cultural heritage and local wisdom of Jember Regency. This study employs a qualitative approach, utilizing observation, interviews, and documentation methods. Data analysis in this research involves data reduction, data presentation, and conclusion. Using the internal factor evaluation (IFE) and external factor evaluation (EFE) matrices to conduct a SWOT analysis, the researcher concludes that Linkrafin defines creativity as all forms of ideas and concepts (intellectual assets) in a multiplatform creative space that benefits creators and consumers while serving educational, entertainment, social, cultural, and economic functions. All elements within the creative industry, encompassing production processes, distribution, exhibition, appreciation, education, and documentation archives, are included. Linkrafin’s progress since 2019 has yielded significant achievements, not only at the regional level but also at the national level.

Suggested Citation

  • Ayu Nareswari & Kartika Ayu Kinanti & Rendra Wirawan, 2023. "Harmonizing the Echoes: Linkrafin’s Musical Identity Rooted in Jember Regency’s Local Wisdom," Advances in Economics, Business and Management Research, in: Imam Abrori & Indrian Supheni & Muhammad Mudhofar & Wahyuning Murniati & Nico Irawan & Arfan Ikhsan (ed.), Proceedings of the Conference on SDGs Transformation Through the Creative Economy: Encouraging Innovation and Sustainability (TCEEIS 2023), pages 121-126, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-346-7_23
    DOI: 10.2991/978-94-6463-346-7_23
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