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Research on a Measurement Scale for the Authenticity of Town Resource Endowment–Taking Chongqing Small Town in China as an Example

In: Proceedings of the 3rd International Conference on Economic Development and Business Culture (ICEDBC 2023)

Author

Listed:
  • Yajun Lin

    (Chongqing Technology and Business University, Business Administration School)

Abstract

Small towns in rural areas have abundant resources and different forms of resources, creating different development patterns of small towns with different characteristics. The construction of agriculture, rural areas, and farmers has achieved different achievements with the support of local government departments and they have been established industrial patterns such as tourism, agricultural products, and processing industries to varying degrees. However, it still highlights phenomena such as industrial dislocation, resource waste, and unreasonable factor allocation. We attempt to take a small town in Chongqing as an example to deeply explore the “authenticity” of resource endowment in rural towns, developing a measurement scale for the authenticity of resource endowment. We construct an industrial brand path and rural cultural resource path that conforms to the resource endowment of each rural town, achieving a differentiated and distinctive development pattern of “one town has one product, one industry, and one charm” in rural towns.

Suggested Citation

  • Yajun Lin, 2024. "Research on a Measurement Scale for the Authenticity of Town Resource Endowment–Taking Chongqing Small Town in China as an Example," Advances in Economics, Business and Management Research, in: Shehnaz Tehseen & Mohd Naseem Niaz Ahmad & Rafia Afroz (ed.), Proceedings of the 3rd International Conference on Economic Development and Business Culture (ICEDBC 2023), pages 586-597, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-246-0_71
    DOI: 10.2991/978-94-6463-246-0_71
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