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Antecedents of Behavioral Intention and Continuance Usage of Mobile Payment Users in Indonesia During the Covid-19 Pandemic

In: Proceedings of the 20th International Symposium on Management (INSYMA 2023)

Author

Listed:
  • Jeannette Vivian Dewi

    (University of Surabaya)

  • Dudi Anandya

    (University of Surabaya)

  • Indarini

    (University of Surabaya)

Abstract

Before 2020, the willingness of the Indonesian people to use mobile payment services was low or it could be said that it was still in the introduction stage. In 2020, due to the Covid-19 pandemic, the level of mobile payment usage in Indonesia increased dramatically, especially the OVO mobile payment, which in 2021 was named the most popular mobile payment in Indonesia. Over time, the number of Covid-19 cases in Indonesia is getting lower, so some suspect that the Indonesian people’s interest in using mobile payments will decrease. Based on this phenomenon, this research aims to examine the factors that influence the Behavioral Intention and Continuance Usage of OVO mobile payment users in Indonesia during the Covid-19 pandemic. The theoretical approach used was the Unified Theory of Acceptance and Use of Technology (UTAUT). Data from this study involved 255 respondents who were analyzed using Structural Equation Modeling (SEM). The results of this study indicate that Performance Expectancy, Facilitating Conditions, Habit, Trust, and Price Saving Orientation have a significant positive effect on Behavioral Intention and, eventually, lead to Continuance Usage.

Suggested Citation

  • Jeannette Vivian Dewi & Dudi Anandya & Indarini, 2024. "Antecedents of Behavioral Intention and Continuance Usage of Mobile Payment Users in Indonesia During the Covid-19 Pandemic," Advances in Economics, Business and Management Research, in: Werner Ria Murhadi & Dudi Anandya & Noviaty Kresna Darmasetiawan & Juliani Dyah Trisnawati & Putu An (ed.), Proceedings of the 20th International Symposium on Management (INSYMA 2023), pages 300-305, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-244-6_46
    DOI: 10.2991/978-94-6463-244-6_46
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