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The Effectiveness of Using E-commerce Media in Improving Students’ Understanding of Basic Economic Principles

In: Proceedings of the 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022)

Author

Listed:
  • Tetep

    (Institut Pendidikan Indonesia Garut)

  • Nizar Alam Hamdani

    (Universutas Garut)

  • Slamet Nopharipaldi Rohman

    (Institut Pendidikan Indonesia Garut)

  • Lucky Nurjamin

    (Institut Pendidikan Indonesia Garut)

  • Nissa Zahra

    (Institut Pendidikan Indonesia Garut)

Abstract

Students towards understanding the basic principles of economics. The rise of e-commerce is undoubtedly a big challenge for the world of education, especially in providing understanding for students as the millennial generation in utilizing the e-commerce media. E-commerce has now become a millennial market that offers easy access to the distribution of economic activities. This research is an experiment using E-Commerce media by teachers for students learning to understand economic principles. Learning by utilizing e-commerce media is carried out in class VIII of SMPN 3 Banyuresmi. The results showed that before using e-commerce, students’ understanding of economic principles was relatively low, with an average mark of only 65. In contrast, after the teacher used e-commerce media, there was an increase in understanding to an average of 78, meaning a significant increase of around 13 points. Therefore, using e-commerce media and e-business is beneficial for students in understanding the current millennial economic activities.

Suggested Citation

  • Tetep & Nizar Alam Hamdani & Slamet Nopharipaldi Rohman & Lucky Nurjamin & Nissa Zahra, 2024. "The Effectiveness of Using E-commerce Media in Improving Students’ Understanding of Basic Economic Principles," Advances in Economics, Business and Management Research, in: Ratih Hurriyati & Lili Adi Wibowo & Ade Gafar Abdullah & Sulastri & Lisnawati & Yusuf Murtadlo (ed.), Proceedings of the 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022), pages 334-342, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-234-7_33
    DOI: 10.2991/978-94-6463-234-7_33
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