IDEAS home Printed from https://ideas.repec.org/h/spr/advbcp/978-94-6463-188-3_18.html

The Commodification of Religion in Halal Fashion: UM Female Students’ Perspectives on the SHAR’i Hijab

In: Proceedings of the 3rd International Conference on Halal Development (ICHaD 2022)

Author

Listed:
  • Nur Faizin

    (Universitas Negeri Malang)

  • Adinda Zahra Amartha

    (Universitas Negeri Malang)

  • Alfif Ageel Muchlis

    (Universitas Negeri Malang)

Abstract

Muslim fashion users among UM students, in this case, the hijab, are no longer something that is avoided in order to look beautiful and elegant with modifications to the hijab. On the other hand, the “shar’i hijab” and “halal hijab” are marketing strategies wrapped in Islamic values. This paper is the result of interviews and observations made with students of the State University of Malang (UM) regarding the use of the hijab, especially the shar’i hijab (halal hijab). Interviews and observations were conducted when the students attended lectures in the Islamic Religious Education course. The commodification of Islamic values in the discourse of “hijab shar’i” is not the main aspect, although their assumptions regarding the use of the hijab must also be straightened out, especially from an Islamic perspective. At first glance, it can be concluded that halal branding in the field of fashion among female students, especially halal headscarves, seems to have not received a big response. This is in contrast to the conclusions of studies that show a great commodification of Islamic values in the discourse of the shar’i hijab or halal hijab.

Suggested Citation

  • Nur Faizin & Adinda Zahra Amartha & Alfif Ageel Muchlis, 2023. "The Commodification of Religion in Halal Fashion: UM Female Students’ Perspectives on the SHAR’i Hijab," Advances in Economics, Business and Management Research, in: Dediek Tri Kurniawan & Andro Agil Nur Rakhmad (ed.), Proceedings of the 3rd International Conference on Halal Development (ICHaD 2022), pages 173-178, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6463-188-3_18
    DOI: 10.2991/978-94-6463-188-3_18
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a
    for a similarly titled item that would be available.

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:advbcp:978-94-6463-188-3_18. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.