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Green Entrepreneurial Leadership Style

In: Proceedings of the International Conference on Emerging Trends in Business & Management (ICETBM 2023)

Author

Listed:
  • E. Nivedha

    (SRM Institute of Science and Technology, College of Management)

  • M. N. Prabadevi

    (SRM Institute of Science and Technology, College of Management)

Abstract

Technology advancement is both a blessing and a curse because it has caused a shift in people’s lifestyles that is harmful to both humans and the environment. People are shifting toward more sustainable lifestyles as a result of the exploitation of the earth for the sake of development. This shift in human behavior has created opportunities for green entrepreneurs. The traditional business model prioritized profits while ignoring other social benefits, whereas green entrepreneurs are a subset of business owners who seek to profit from the purchase and sale of goods and services while minimizing their negative environmental impact. The definition of the “green entrepreneur,” their evolution, leadership style and the challenges they face in running their businesses will be the focus of this paper. It will also go over the role of innovation in promoting green business. The study also finds that business with a Green Entrepreneurial Leadership Style have higher levels of sustainability performance and are more likely to innovate in environmentally friendly ways. So we came to the conclusion that green entrepreneurs prefer certain major compulsive tendencies to manage their businesses while attempting to minimize environmental degradation. The findings provide valuable insights for entrepreneurs, managers, and policy makers on how to promote and support the adoption of Green Entrepreneurial Leader-ship Style for better business performance.

Suggested Citation

  • E. Nivedha & M. N. Prabadevi, 2023. "Green Entrepreneurial Leadership Style," Advances in Economics, Business and Management Research, in: Sudarsan Jayasingh & Kirubaharan Boobalan & Thiruvenkadam Thiagarajan (ed.), Proceedings of the International Conference on Emerging Trends in Business & Management (ICETBM 2023), pages 353-362, Springer.
  • Handle: RePEc:spr:advbcp:978-94-6463-162-3_31
    DOI: 10.2991/978-94-6463-162-3_31
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