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Gender Ideology and Company Performance Measure

In: Proceedings of the 19th International Symposium on Management (INSYMA 2022)

Author

Listed:
  • Lisa Widjaja

    (Unuiversity of Surabaya)

  • Dianne Frisko Koan

    (Unuiversity of Surabaya)

Abstract

This study aims to analyze the role of the company’s leader in arranging the non-financial measures using gender ideology. This study uses a qualitative approach to understand better the role of top management of the company in the way they set up the performance measures, especially non-financial measures. This study applied the interview method and document analysis in collecting the data. There were nine respondents from two companies participated in this study. The respondents include top management, middle management, and company staff. The results show that gender ideology influences the style of a company’s leader in the way they design and apply the non-financial measures to their company.

Suggested Citation

  • Lisa Widjaja & Dianne Frisko Koan, 2023. "Gender Ideology and Company Performance Measure," Advances in Economics, Business and Management Research, in: Werner Ria Murhadi & Dudi Anandya & Noviaty Kresna Darmasetiawan & Juliani Dyah Trisnawati & Putu An (ed.), Proceedings of the 19th International Symposium on Management (INSYMA 2022), pages 468-472, Springer.
  • Handle: RePEc:spr:advbcp:978-94-6463-008-4_59
    DOI: 10.2991/978-94-6463-008-4_59
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