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How Firms Make Their Investment Decisions

Author

Listed:
  • Zongzan Guo

    (Xiamen No.1 High School of Fujian)

Abstract

To explore the influencing factors of corporate investment behavior, this paper takes Haier Group as a case study to analyze the factors affecting its physical investment, financial market investment, and strategic investment. Based on a review of the literature and an analysis of Haier Group’s financial statements, this study finds that Haier’s physical investments are primarily driven by market demand, its strategic investments mainly stem from corporate operational decisions and strategic development considerations, and its financial market investments primarily serve the company's needs for risk hedging and financial management.

Suggested Citation

  • Zongzan Guo, 2026. "How Firms Make Their Investment Decisions," Advances in Economics, Business and Management Research,, Springer.
    • Handle: RePEc:spr:advbcp:978-94-6239-719-4_12
    DOI: 10.2991/978-94-6239-719-4_12
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