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Analysis of Competitive Advantages and Financial Performance of New Energy Vehicle Enterprises Based on Resource-Based Theory: A Case Study of BYD, NIO and Li Auto

Author

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  • Yi Xue

    (Xinjiang Agricultural University, Department of International Education)

Abstract

Against the backdrop of deepening global dual-carbon strategies, the new energy vehicle industry is transitioning from policy-driven to market-driven growth, with industry competition entering the deep waters of differentiated value competition. This paper, grounded in resource-based theory, examines three benchmark automakers—NIO, BYD, and Li Auto—operating in distinct market segments. Employing grounded theory, it constructs a five-dimensional analytical framework encompassing internal production and R&D, management expenses, digital transformation, alongside external market demand and policy support. By dissecting core data from corporate annual reports spanning 2022 to 2024, it systematically investigates the conversion mechanism of resource allocation into competitive advantage and financial performance. Findings reveal: market positioning dictates the core logic of resource allocation, with each firm developing differentiated strategies tailored to their respective segments; resources across the five dimensions exhibit transmission characteristics of internal synergy and external alignment, where production and R&D form the foundational core, digital transformation amplifies efficiency, and policy support alongside market demand provide external underpinning; the VRIN attributes of resources are pivotal to the sustainability of competitive advantage.

Suggested Citation

  • Yi Xue, 2026. "Analysis of Competitive Advantages and Financial Performance of New Energy Vehicle Enterprises Based on Resource-Based Theory: A Case Study of BYD, NIO and Li Auto," Advances in Economics, Business and Management Research,, Springer.
  • Handle: RePEc:spr:advbcp:978-94-6239-672-2_19
    DOI: 10.2991/978-94-6239-672-2_19
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