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Consider the level of the retailer’s sales effort research on pledge rate decision-making

In: Proceedings of the 2024 International Conference on Applied Economics, Management Science and Social Development (AEMSS 2024)

Author

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  • Jiasen Xu

    (Shanghai Maritime University, Institute of Logistics Science and Engineering)

Abstract

In the market competition environment of oversupply, this paper considers the impact of retailers’ sales effort level on the market demand, and studies the relationship between the pledge rate decision and the expected income of financial institutions under the mode of dynamic inventory pledge financing. Financial institutions and retailers of market demand changes are complete information, with financial institutions own risk appetite, financing enterprise exogenous default probability, collateral loss, sales effort level set constraints, with financial institutions inventory pledge financing final expected returns for the target function to establish pledge rate decision model, respectively, retailer different sales effort level of pledge rate decision. Research shows that when the commodity price is certain, the retailer sales effort level will affect the financial institutions expected income, when the higher sales effort level, financial institutions expect more, the best rate of pledge value is larger, namely, financial institutions tend to provide higher loan ratio to financing enterprises.

Suggested Citation

  • Jiasen Xu, 2024. "Consider the level of the retailer’s sales effort research on pledge rate decision-making," Advances in Economics, Business and Management Research, in: T. Ramayah & Pui Mun Lee & Edward H. K. Ng (ed.), Proceedings of the 2024 International Conference on Applied Economics, Management Science and Social Development (AEMSS 2024), pages 27-32, Springer.
    • Handle: RePEc:spr:advbcp:978-2-38476-257-6_5
    DOI: 10.2991/978-2-38476-257-6_5
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