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Types and Quality of Data

In: Data Mining for Managers

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  • Richard Boire

Abstract

If there is one opinion of data mining that experts almost universally agree with, it is that the data components and content are the core of data mining success. Despite the latest advancements in technology and software, which all purport to significantly improve data mining results, data is clearly the driver behind any successful data mining project. Having said that, it is important to understand that there are different types and levels of data. Knowledge of these types and levels of data can provide insight into how performance will be impacted.

Suggested Citation

  • Richard Boire, 2014. "Types and Quality of Data," Palgrave Macmillan Books, in: Data Mining for Managers, chapter 0, pages 75-82, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-40619-4_10
    DOI: 10.1057/9781137406194_10
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