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What’s Going On?

In: Solving the Strategy Delusion

Author

Listed:
  • Marc Stigter

    (Critical Management Group)

  • Cary L. Cooper

    (Lancaster University)

Abstract

Let’s not beat about the bush. Most of our strategic change efforts aren’t being realized successfully. Most of our leaders aren’t consumed with organizational strategy but are instead overwhelmed with managing day-to-day operational challenges. Most organizational leaders don’t have a longer-term strategic focus but are overridden by short-term performance requirements from shareholders and analysts. Most of our strategies aren’t distinctive and created from the Outside-In but rather from the Inside-Out based on current resources and capabilities. Most of our organizations aren’t really customer centric but are mainly sales and marketing driven. Most of our workforces aren’t engaged but are paralysed by inertia and collectively withdrawing extra-energies. Most of our values and desired behaviours aren’t being demonstrated consistently and enduringly throughout our organizations today. What’s going on?

Suggested Citation

  • Marc Stigter & Cary L. Cooper, 2015. "What’s Going On?," Palgrave Macmillan Books, in: Solving the Strategy Delusion, chapter 1, pages 1-19, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-39469-9_1
    DOI: 10.1057/9781137394699_1
    as

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