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Introduction

In: The Intent of Business

Author

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  • Gregory Gull

Abstract

The worldview we hold in our mind guides — either knowingly or unknowingly — how we think about economic activity and the conduct of business. The materialist mechanistic worldview — the foundational system of capitalist thought — has as its precepts: society as a collection of independent individuals; the pursuit of material self-interest as the primary if not sole objective of life for individuals in society; unlimited accumulation of wealth as the goal for society; and the domination and exploitation of Nature as the means for achieving this (Figure 1.1). So as the theory foretells, if each independent individual seeks their own material gain without limit, then, with all individuals being independent, society will realize unlimited wealth through the sum total of each individual’s gain.

Suggested Citation

  • Gregory Gull, 2013. "Introduction," Palgrave Macmillan Books, in: The Intent of Business, pages 1-9, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-35208-8_1
    DOI: 10.1057/9781137352088_1
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