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Little Swabia and the Art of Global Manufacturing

In: Germany’s Economic Renaissance

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  • Jack Ewing

Abstract

There are so many companies from southwestern Germany with factories in Taicang, China, near Shanghai, that the area is known as Little Swabia. Most are machinery makers like Trumpf, a company based in Ditzingen, Germany, that produces equipment used to cut and form metal with lasers. Trumpf built a plant in Taicang in 2009, and has expanded it several times since because sales have grown so fast. When Trumpf’s European sales plunged in 2008 because of the financial crisis, China quickly took up the slack and then some. Executives at the company, managed by the wife and husband team of Nicola Leibinger-Kammüller and Mathias Kammüller expect China eventually to become their largest market.

Suggested Citation

  • Jack Ewing, 2014. "Little Swabia and the Art of Global Manufacturing," Palgrave Macmillan Books, in: Germany’s Economic Renaissance, chapter 9, pages 85-96, Palgrave Macmillan.
  • Handle: RePEc:pal:palchp:978-1-137-34054-2_9
    DOI: 10.1057/9781137340542_9
    as

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