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All Nudges Are Not Created Equal

In: The Manipulation of Choice

Author

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  • Mark D. White

Abstract

Some of you reading this book may be wondering why I focus almost exclusively on the use of behavioral economics on the part of government and not private business. Certainly, private companies use the same behavioral research on cognitive biases and heuristics to get consumers to buy their products. Why don’t I criticize private companies for this as well, especially since businesses are using these tools to increase their own profit, while the government, even if it’s not effective and ethically problematic, is at least trying to help? And what about nudges used by the government for nonpaternalistic reasons, such as recycling? Are these also problematic?

Suggested Citation

  • Mark D. White, 2013. "All Nudges Are Not Created Equal," Palgrave Macmillan Books, in: The Manipulation of Choice, chapter 0, pages 103-126, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-31357-7_6
    DOI: 10.1057/9781137313577_6
    as

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