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Consumer Attitudes Towards Alternative Vehicles

In: The Greening of the Automotive Industry

Author

Listed:
  • Marc Dijk
  • Jorrit Nijhuis
  • Reinhard Madlener

Abstract

A quick glance at the automobile market suggests steady progress in the eco-efficiency of cars in recent decades. The conventional internal combustion engines (ICE) in automobiles have improved in energy efficiency and reduced emissions. Moreover, a new market niche of alternative vehicles1 has emerged since 2000. By the spring of 2011, more than 3 million hybrid electric vehicles (HEVs) had been sold worldwide and various car firms are currently introducing mass-produced electric car models. But do these trends really reflect a more fundamental change in demand for alternative car engines? Or are the sales of eco-efficient vehicles merely the result of stricter environmental regulations on car emissions and environmental subsidies being offered for eco-efficient vehicles? In this chapter, we assess this question by reviewing six recent studies on car consumers (TNS-Emnid/AutoScout24, 2004; Lane, 2005; Mytelka, 2008; Nijhuis and van den Burg, 2009; Dijk, 2011; Ozaki and Sevastyanova, 2011).

Suggested Citation

  • Marc Dijk & Jorrit Nijhuis & Reinhard Madlener, 2012. "Consumer Attitudes Towards Alternative Vehicles," Palgrave Macmillan Books, in: Giuseppe Calabrese (ed.), The Greening of the Automotive Industry, chapter 16, pages 286-303, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-01890-8_17
    DOI: 10.1057/9781137018908_17
    as

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