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Planning for Competitive Identity

In: Competitive Identity

Author

Listed:
  • Simon Anholt

Abstract

What is it that makes the government of a country, a city or a region decide it needs to improve its reputation? I have yet to come across a place that’s actually happy with its image (although much of this discontent is, to borrow A. H. Maslow’s definition,6 the “low grumbles” of countries with highly-developed economies and correspondingly highly-developed expectations).

Suggested Citation

  • Simon Anholt, 2007. "Planning for Competitive Identity," Palgrave Macmillan Books, in: Competitive Identity, chapter 0, pages 63-86, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-62772-7_4
    DOI: 10.1057/9780230627727_4
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    Cited by:

    1. Steven Yamarik & Mariya Mileva, 2023. "Cultural institutes: Networks and determinants," The World Economy, Wiley Blackwell, vol. 46(4), pages 1119-1143, April.
    2. Clara Pérez‐Cornejo & Pablo Rodríguez‐Gutiérrez & Esther de Quevedo‐Puente, 2023. "City reputation and the role of sustainability in cities," Sustainable Development, John Wiley & Sons, Ltd., vol. 31(3), pages 1444-1455, June.

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