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Price Transparency on the Internet Requirements of Revenue Management for the Development of an Online Strategy in the Hospitality Industry

In: Pricing Perspectives

Author

Listed:
  • Roman Egger
  • Irene Walters

Abstract

There is no doubt that information communication technologies (ICTs) have had a significant and lasting effect upon tourism over the last few years. As a very information-intensive trade sector, the tourist industry is making extremely successful use of ICTs. Sheldon (1997) rightly comments “IT […] provides the information backbone that facilities tourism.”

Suggested Citation

  • Roman Egger & Irene Walters, 2008. "Price Transparency on the Internet Requirements of Revenue Management for the Development of an Online Strategy in the Hospitality Industry," Palgrave Macmillan Books, in: Sandra Rothenberger & Florian Siems (ed.), Pricing Perspectives, chapter 7, pages 159-171, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-59489-0_7
    DOI: 10.1057/9780230594890_7
    as

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