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Protecting vulnerable customers

In: The Talented Manager

Author

Listed:
  • Adrian Furnham

Abstract

Frequently, on those mildly addictive consumer report television pro-grammes, we get reports of unscrupulous people targeting the elderly. The targets tend to have certain things in common: they live alone, they are middle class, and are relatively easily parted from their money. They tend to be trusting, and some appear to have rather a lot of “senior moments.”

Suggested Citation

  • Adrian Furnham, 2012. "Protecting vulnerable customers," Palgrave Macmillan Books, in: The Talented Manager, pages 173-176, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-36976-4_48
    DOI: 10.1057/9780230369764_48
    as

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