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History and the Study of Consumerism: A Historian of the West Looks to Japan

In: The Historical Consumer

Author

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  • Beverly Lemire

Abstract

For generations, histories of the West were infused with assumptions of that region’s exceptionalism — exceptionalism in culture, politics and economy. This powerful underlying narrative shaped analyses and directed research, while many unwarrantable claims remained untested for generations. As a hypothesis, it was a by-product of the unprecedented imperial expansion of Western powers in the nineteenth and twentieth centuries, along with exceptional industrial growth, both concurrent with the expansion of the Western academy. Disciplines such as history developed within this political milieu. And academics commonly echoed the dominant discourses of their age.

Suggested Citation

  • Beverly Lemire, 2012. "History and the Study of Consumerism: A Historian of the West Looks to Japan," Palgrave Macmillan Books, in: Penelope Francks & Janet Hunter (ed.), The Historical Consumer, chapter 13, pages 306-324, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-36734-0_13
    DOI: 10.1057/9780230367340_13
    as

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