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The ‘la Caixa’ Foundation: Art exhibitions

In: When Business Meets Culture

Author

Listed:
  • Philip G. Moscoso
  • Alejandro Lago

Abstract

The attendees at the weekly meeting to coordinate cultural activities of the ‘la Caixa’ Foundation (FLC) understood quite clearly that they definitely had a problem. After nearly two years of preparation, the exhibition on painter Joaquim Mir, a twentieth-century landscape artist, at the CaixaForum center in Barcelona, had been a great success since its opening on February 3, 2009. But, as had been noted by the FLC’s deputy director of production, if the Mir exhibition ended as planned on April 26, there would not be enough time to prepare the space for the following exhibition of Andrea Palladio, a famous Renaissance architect. As he explained, he had met with the various contractors used by FLC, and the conclusion was clear: the physical preparation of the rooms required more time than was currently available between the closing of the Mir exhibition and the scheduled opening for the Palladio exhibition. Either they had to close the Mir exhibition sooner or delay the opening of the Palladio exhibition.

Suggested Citation

  • Philip G. Moscoso & Alejandro Lago, 2011. "The ‘la Caixa’ Foundation: Art exhibitions," Palgrave Macmillan Books, in: Beatriz Muñoz-Seca & Josep Riverola (ed.), When Business Meets Culture, chapter 13, pages 182-190, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-29511-7_13
    DOI: 10.1057/9780230295117_13
    as

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