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Franchising: An Interdependent Alternative to Independent SMEs

In: Globalisation and SMEs in East Asia

Author

Listed:
  • Leo Paul Dana
  • Hamid Etemad
  • Richard W. Wright

Abstract

In this timely book, a distinguished group of contributors discusses the role of SMEs in the globalisation of the East Asian economies, and assess how the financial crisis has impacted on them.

Suggested Citation

  • Leo Paul Dana & Hamid Etemad & Richard W. Wright, 2002. "Franchising: An Interdependent Alternative to Independent SMEs," Chapters, in: Charles Harvie & Boon-Chye Lee (ed.), Globalisation and SMEs in East Asia, chapter 15, pages 298-311, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:2030_15
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