IDEAS home Printed from https://ideas.repec.org/d/g/feumima.html

Publications

by alumni of

Université Moulay Ismail → Faculté des Sciences Juridiques, Économques et Sociales

Moulay Ismail University → Faculty of Law, Economics and Social Sciences

These are publications listed in RePEc written by alumni of the above institution who are registered with the RePEc Author Service and listed in the RePEc Genealogy. List of alumni. For a list of publications by current members of the department, see here. Register yourself.

This page is updated in the first days of each month.

| Working papers |

Working papers

2025

  1. Mohamed Bouaddi & Soukaina Cohen & Hafsa Moufakkir & Mohammed Beddaa, 2025, "The effect of influencer marketing on the purchase intention of Moroccan consumers: A study of influencers on Instagram
    [L'effet du marketing d'influence sur l'intention d'achat des consommateurs marocains : Une étude des influenceurs sur Instagra    ," Post-Print, HAL, number hal-05060287, Apr, DOI: 10.5281/zenodo.15291618.

IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.