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Fish for Livelihoods Activity: Social and Behavior Change Strategy

Author

Listed:
  • Sustainable aquaculture
  • Bulungu, A.
  • Hoevenaars, K.
  • Htoo, K.
  • Rizaldo, Q.V.

Abstract

The F4L (Fish for Livelihoods) Activity development goal is the inclusive and sustainable small-scale aquaculture growth to increase income and dietary diversity, and reduce poverty of beneficiary populations, especially women and children, in central and northern Myanmar. The F4L Activity specific objectives are to: (1) increase SSA production through strategic activities, including improved land and water use, increased access to high quality inputs (feed, seed and equipment), capacity development and research into production, and access to credit; (2) further develop market-based system approaches (MSA) and utilize those to increase access of food safe fish and fish products by poor people; and (3) deliver enhanced nutrition and water, sanitation, and hygiene (WASH) practices through SBCC activities. The objective of this SBCC strategy is to increase adoption and maintenance of positive behaviors among mothers of young children and small-scale fish farmers. The strategy is developed to be achievable within the F4L Activity period, and in recognition of two major constraints: COVID-19-related restrictions and uncertainties due to an ongoing political crisis. This strategy is intended to be used by WorldFish and WorldFish's F4L Activity implementation partners as a roadmap of the communication activities and platforms that Activity will pursue.

Suggested Citation

  • Sustainable aquaculture & Bulungu, A. & Hoevenaars, K. & Htoo, K. & Rizaldo, Q.V., 2021. "Fish for Livelihoods Activity: Social and Behavior Change Strategy," Monographs, The WorldFish Center, number 41026, April.
    • Handle: RePEc:wfi:wfbook:41026
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    File URL: https://hdl.handle.net/20.500.12348/5304
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    More about this item

    Keywords

    project evaluation; fish consumption; Poverty reduction; dietary diversity; social change; Nutrition; diet; Small-scale aquaculture; Myanmar; South East Asia;
    All these keywords.

    JEL classification:

    • Q00 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - General - - - General

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