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Ten and a Half Lessons in Marketing

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  • Emílio Távora Vilar

    (University of Lisbon)

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Suggested Citation

  • Emílio Távora Vilar, 2025. "Ten and a Half Lessons in Marketing," Springer Books, Springer, number 978-3-032-09728-6, March.
    • Handle: RePEc:spr:sprbok:978-3-032-09728-6
    DOI: 10.1007/978-3-032-09728-6
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