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Die zentrale Vermarktung von Europapokalspielen aus ökonomischer Sicht

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  • Schellhaaß, Horst-Manfred
  • Enderle, Gregor

Abstract

Die Verknüpfung von Sport- und Medien1 ist nicht neu, aber neu ist die Dominanz des wirtschaftlichen Wettbewerbs gegenüber dem sportlichen Wettbewerb. Vor kurzem haben das Bundeskartellamt und der Bundesgerichtshof dem Deutschen Fußballbund die zentrale Vermarktung der Fernsehrechte untersagt. Im Gegenzug gelang es dem DFB, die zentrale Vermarktung als Ausnahme vom allgemeinen Kartellverbot in der jüngsten GWB-Novelle zu verankern. Wie ist dies aus ökonomischer Sicht zu beurteilen?

Suggested Citation

  • Schellhaaß, Horst-Manfred & Enderle, Gregor, 1998. "Die zentrale Vermarktung von Europapokalspielen aus ökonomischer Sicht," Wirtschaftsdienst – Zeitschrift für Wirtschaftspolitik (1949 - 2007), ZBW - Leibniz Information Centre for Economics, vol. 78(5), pages 294-300.
    • Handle: RePEc:zbw:wirtdi:40101
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