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W. Chan Kim, Renne Mauborgne: "Strategija plavog oceana"

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  • Veronika Vugrinec Hitrec

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  • Veronika Vugrinec Hitrec, 2007. "W. Chan Kim, Renne Mauborgne: "Strategija plavog oceana"," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 19(1), pages 133-136.
    • Handle: RePEc:zag:market:v:19:y:2007:i:1:p:133-136
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