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Exploring Entrepreneurial Fulfillment For Women In India: An Empirical Study

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  • V. KANTI PRASAD

    (Sheldon B. Lubar School of Business, University of Wisconsin-Milwaukee, 3202 N. Maryland Ave., Milwaukee, WI 53211, USA)

  • G. M. NAIDU

    (College of Business and Economics, University of Wisconsin-Whitewater, Hyland Hall, Whitewater, WI 53190, USA)

  • KYLE EHRHARDT

    (Sheldon B. Lubar School of Business, University of Wisconsin-Milwaukee, 3202 N. Maryland Ave., Milwaukee, WI 53211, USA)

  • DOAN E. WINKEL

    (College of Business, Illinois State University, Campus Box 5580, Normal, IL 61790, USA)

  • B. KINNERA MURTHY

    (Centre for Management Studies, Administrative Staff College of India, Bella Vista, Raj Bhavan Road, Hyderabad – 500 082, India)

Abstract

Drawing on social feminist theory, Indian cultural precepts, and previous research, we explore factors which may influence entrepreneurial fulfillment for women entrepreneurs in India. Results of a hierarchical regression analysis suggest that numerous network characteristics, as well as perceptions of family support, each contribute to a sense of entrepreneurial fulfillment for Indian women entrepreneurs. These factors furthermore each contributed to entrepreneurial fulfillment beyond the influence of the financial performance of the venture. Implications for understanding women entrepreneurs in emerging economies are discussed, as are practical implications for both women entrepreneurs and policy makers. We additionally present directions for future research.

Suggested Citation

  • V. Kanti Prasad & G. M. Naidu & Kyle Ehrhardt & Doan E. Winkel & B. Kinnera Murthy, 2011. "Exploring Entrepreneurial Fulfillment For Women In India: An Empirical Study," Journal of Enterprising Culture (JEC), World Scientific Publishing Co. Pte. Ltd., vol. 19(03), pages 287-314.
    • Handle: RePEc:wsi:jecxxx:v:19:y:2011:i:03:n:s0218495811000763
    DOI: 10.1142/S0218495811000763
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