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Gender Differences In Entrepreneurial Relationships Within The Franchise Context

Author

Listed:
  • WILLIAM R. MEEK

    (University of Dayton, School of Business Administration, 300 College Park, Dayton, OH 45469-2271, USA)

  • DIANE M. SULLIVAN

    (University of Dayton, School of Business Administration, 300 College Park, Dayton, OH 45469-2271, USA)

  • JOHN MUELLER

    (Western Michigan University, 1903 W. Michigan Ave., Haworth College of Business, Kalamazoo, MI 49008-5429, USA)

Abstract

This study examines how entrepreneurial relationship variables such as trust, conflict, interpersonal justice (IJ) and satisfaction differ among a group of male and female franchisees. Results suggest differences exist between these two groups in relation to conflict, IJ and trust with their franchisor. These results are consistent with research on feminine gender roles and research that suggests female entrepreneurs are more relationship oriented throughout the entrepreneurial process. The results further make a case for the importance of empirically examining different entrepreneurial relationship variables in future research on gender and entrepreneurship, and illustrate the power of the franchising business model in breaking down potential barriers of gender discrimination for female entrepreneurs.

Suggested Citation

  • William R. Meek & Diane M. Sullivan & John Mueller, 2014. "Gender Differences In Entrepreneurial Relationships Within The Franchise Context," Journal of Developmental Entrepreneurship (JDE), World Scientific Publishing Co. Pte. Ltd., vol. 19(04), pages 1-22.
    • Handle: RePEc:wsi:jdexxx:v:19:y:2014:i:04:n:s1084946714500265
    DOI: 10.1142/S1084946714500265
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    Cited by:

    1. María Fernández-Muiños & Kevin Money & Anastasiya Saraeva & Irene Garnelo-Gomez & Luis Vázquez-Suárez, 2022. "Are the Sins of the Father the Sins of the Sons, but Not the Daughters? Exploring How Leadership Gender and Generation Impact the Corporate Social Responsibility of Franchise Firms," Sustainability, MDPI, vol. 14(14), pages 1-20, July.

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