IDEAS home Printed from https://ideas.repec.org/a/wsi/ijitmx/v19y2022i07ns0219877022500225.html
   My bibliography  Save this article

Influential Aspects of Knowledge Sharing in the Context of a Marketplace Platform During the COVID-19 Pandemic: A Brazilian Case Study

Author

Listed:
  • Carlos Francisco Bitencourt Jorge

    (Department of Business and Management Marília University (UNIMAR), Marília, São Paulo, Brazil†Department of Information Science São Paulo State University (UNESP), School of Philosophy and Sciences, Marília, São Paulo, Brazil)

  • João Guilherme de Camargo Ferraz Machado

    (��Department of Agribusiness and Development São Paulo State University (UNESP), School of Sciences and Engineering, Tupã, São Paulo, Brazil)

  • Cláudia Herrero Martins Menegassi

    (�Department of Knowledge Management in Organizations Cesumar University (Unicesumar), Brazil)

  • Rodrigo da Silva Stecca

    (��Department of Agribusiness and Development São Paulo State University (UNESP), School of Sciences and Engineering, Tupã, São Paulo, Brazil)

  • Michael J. D. Sutton

    (Department of Business and Management Marília University (UNIMAR), Marília, São Paulo, Brazil§Department of Business and Sustainable Management Anaheim University, Anaheim, California, USA)

Abstract

The COVID-19 pandemic and social distancing entangled physical trading of products and services worldwide. As a result, the Commercial and Industrial Association of Marília (ACIM) developed and provided businesses with a marketplace platform called “Marília.Dakki.†In this context, knowledge emerged as a resource, and knowledge sharing became a fundamental activity for the marketplace implementation. Thus, the objective of the research was to identify and analyze the influential aspects of knowledge sharing (IAKS) in “Marília.Dakki.†The research is characterized as qualitative and exploratory and used the case study method. Questionnaires were used to acquire data from the 19 subjects involved in the “Marília.Dakki†operations, as well as an interview with the Director of IT and Innovation. As a result of the research, people, processes, and culture were identified as IAKS, and these aspects, when related, generated nine other IAKS. The researchers concluded that these IAKS found in the research impacted the marketplace adoption, in addition to its maintenance as a collaborative environment, and are of great importance for the survival and development of companies, both during the pandemic and after it.

Suggested Citation

  • Carlos Francisco Bitencourt Jorge & João Guilherme de Camargo Ferraz Machado & Cláudia Herrero Martins Menegassi & Rodrigo da Silva Stecca & Michael J. D. Sutton, 2022. "Influential Aspects of Knowledge Sharing in the Context of a Marketplace Platform During the COVID-19 Pandemic: A Brazilian Case Study," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 19(07), pages 1-31, November.
    • Handle: RePEc:wsi:ijitmx:v:19:y:2022:i:07:n:s0219877022500225
    DOI: 10.1142/S0219877022500225
    as

    Download full text from publisher

    File URL: http://www.worldscientific.com/doi/abs/10.1142/S0219877022500225
    Download Restriction: Access to full text is restricted to subscribers
    File URL: https://libkey.io/10.1142/S0219877022500225?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:wsi:ijitmx:v:19:y:2022:i:07:n:s0219877022500225. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Tai Tone Lim (email available below). General contact details of provider: http://www.worldscinet.com/ijitm/ijitm.shtml .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.