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The Process of Innovation: An Analysis of the Cloud Computing Role in Allowing a Challenger Company to Innovate, and its Consequences to an Incumbent One

Author

Listed:
  • Giovani Cruzara

    (School of Management, Federal University of Paraná (UFPR), Ave. Lothario Meissner, 632, 2nd Floor 80210-170, Botanical Garden, Curitiba PR, Brazil)

  • Andréa Paula Segatto

    (School of Management, Federal University of Paraná (UFPR), Ave. Lothario Meissner, 632, 2nd Floor 80210-170, Botanical Garden, Curitiba PR, Brazil)

  • Matheus Freitas

    (School of Management, Federal University of Paraná (UFPR), Ave. Lothario Meissner, 632, 2nd Floor 80210-170, Botanical Garden, Curitiba PR, Brazil)

Abstract

In this paper we aim to identify if the cloud computing was a key component for a challenger company developing an innovation that resulted in consequences for an incumbent one. To analyze that we use a multi-phase process of innovation perspective. The results demonstrate that cloud computing had a decisive role in allowing the challenger company to develop its innovation, which resulted in consequences for the incumbent one that now tries to imitate the innovation developed to maintain its competitiveness.

Suggested Citation

  • Giovani Cruzara & Andréa Paula Segatto & Matheus Freitas, 2019. "The Process of Innovation: An Analysis of the Cloud Computing Role in Allowing a Challenger Company to Innovate, and its Consequences to an Incumbent One," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 16(03), pages 1-19, May.
    • Handle: RePEc:wsi:ijitmx:v:16:y:2019:i:03:n:s0219877019500287
    DOI: 10.1142/S0219877019500287
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