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Mobile R&D Prototypes — What Is Hampering Market Implementation?

Author

Listed:
  • HARRY BOUWMAN

    (Delft University of Technology, Delft, The Netherlands)

  • MARK DE REUVER

    (Delft University of Technology, Delft, The Netherlands)

  • FELIX HAMPE

    (Faculty of Informatics, University of Koblenz-Landau Koblenz, Germany)

  • CHRISTER CARLSSON

    (IAMSR, Åbo Akademi, Turku, Finland)

  • PIRKKO WALDEN

    (IAMSR, Åbo Akademi, Turku, Finland)

Abstract

In this paper, we examine why mobile R&D prototypes are not being implemented. To do so, we formulated propositions, moving from a macro-economic view on innovation, via innovation strategies to explanations that focus on artifact design and the underlying business models. We concluded that in the design process the focus is on technology and user acceptance, at the expense of the relationship with potential providers of the mobile service. In our view, although design approaches should focus on the artifact and the underlying business models, managing the relationship with potential service providers has to be included from the outset.

Suggested Citation

  • Harry Bouwman & Mark De Reuver & Felix Hampe & Christer Carlsson & Pirkko Walden, 2014. "Mobile R&D Prototypes — What Is Hampering Market Implementation?," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 11(01), pages 1-18.
    • Handle: RePEc:wsi:ijitmx:v:11:y:2014:i:01:n:s0219877014400033
    DOI: 10.1142/S0219877014400033
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