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EVA Financial Management at Godrej Consumer Products Ltd

Author

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  • S. R. Vishwanath

    (Institute of Management Technology, 603, Khullar Apartments, Byramji Town, Nagpur, 440013 Maharashtra State, India)

Abstract

Adi Godrej, the chairman of Godrej group, has introduced an Economic Value Added (EVA) program to focus the company on long term shareholder value. The EVA program consists of three elements: EVA centers, EVA drivers and an EVA-based incentive program. The program has been successful in the initial years. The decision focus of the case is whether the program has indeed been successful in achieving its objectives in the long run.

Suggested Citation

  • S. R. Vishwanath, 2010. "EVA Financial Management at Godrej Consumer Products Ltd," Asian Case Research Journal (ACRJ), World Scientific Publishing Co. Pte. Ltd., vol. 14(01), pages 31-61.
  • Handle: RePEc:wsi:acrjxx:v:14:y:2010:i:01:n:s0218927510001301
    DOI: 10.1142/S0218927510001301
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