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Communication, a Premise of Efficiency and Effectiveness in Current Society


  • Iacob Silvia Elena

    (Bucharest University of Economic Studies, Romania)

  • Bădina Rădulescu Mihaela Loredana

    () (University Valahia of Târgoviște, Romania)


Nowadays the concerns for communication analysis are highlighting its complexity. If for the regular people, communication means essentially to transmit information mostly using words, for the communication science specialists, it got a different meaning. Regardless of the meaning given to the term, everything gravitates around information and managing the interest. These two terms define the content of communication. The reasons, purposes, meanings are mostly different, depending on the actors involved in the message exchange. In order to not wander in this definitions universe, we will note only one: “Broadly, communication is the process of issuing a message and send it in a coded manner with the help of a communication channel to a recipient for reception” [Burcin, Octavian, 2009].

Suggested Citation

  • Iacob Silvia Elena & Bădina Rădulescu Mihaela Loredana, 2017. "Communication, a Premise of Efficiency and Effectiveness in Current Society," Valahian Journal of Economic Studies, Sciendo, vol. 8(2), pages 25-32, October.
  • Handle: RePEc:vrs:vaecst:v:8:y:2017:i:2:p:25-32:n:3

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    communication; information; message; efficiency;

    JEL classification:

    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness


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