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Technological Transformation And Digitalization Of Hotel Business: Opportunities And Perspectives

Author

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  • Iliya Ivanov

    (University of National and World Economy, Sofia)

Abstract

At the advent of the 21st century, digital technologies have changed the way that hotel industry brings value to tourists around the world. The aim of this scientific report is to present the opportunities and perspectives for hotel business for digital transformation, as a crucial instrument for the growth of the industry and for meeting the needs of the new digital generation of consumers. With its potential, digital transformation is reshaping the industry, giving strategic advantages to companies focused on digital transformation of the business.

Suggested Citation

  • Iliya Ivanov, 2020. "Technological Transformation And Digitalization Of Hotel Business: Opportunities And Perspectives," Anniversary Scientific Conference with International Participation TOURISM AND CONNECTIVITY 2020, University publishing house "Science and Economics", University of Economics - Varna, issue 1, pages 515-521, October.
    • Handle: RePEc:vra:pr2010:y:2020:i:1:p:515-521
    DOI: 10.36997/TC2020.515
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    More about this item

    Keywords

    technology; transformation; hotel business; digitalization; trend.;
    All these keywords.

    JEL classification:

    • A0 - General Economics and Teaching - - General

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