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B2B bozorini rivojlantirishda raqamli marketing texnologiyalaridan foydalanishni takomillashtirish

Author

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  • Askarjon Samadov

Abstract

Ushbu maqolada raqamli marketing texnologiyalari, ularning o‘ziga xos xususiyatlari, B2B bozorinirivojlantirishda raqamli marketing texnologiyalaridan foydalanish yo‘nalishlari ko‘rsatib beriladi. Tadqiqotning asosiymaqsadi - raqamli marketing texnologiyalarini B2B bozorida qo‘llash hamda SWOT tahlili yordamida mavjud imkoniyatlarva muammolarni aniqlashdan iborat. Adabiyotlar tahlili shuni ko‘rsatdiki, aynan B2B bozorini rivojlantirishda raqamlimarketing texnologiyalaridan foydalanishga oid ilmiy tadqiqotlar yetarli darajada amalga oshirilmagan. Mazkur maqoladaB2B bozorini rivojlantirishda raqamli marketing texnologiyalaridan foydalanishni takomillashtirish bo‘yicha taklif vatavsiyalar beriladi.

Suggested Citation

  • Askarjon Samadov, 2025. "B2B bozorini rivojlantirishda raqamli marketing texnologiyalaridan foydalanishni takomillashtirish," GREEN ECONOMY AND DEVELOPMENT, "Ma'rifat-Print-Media" LLC, Tashkent State University of Economics, vol. 3(5), May.
    • Handle: RePEc:teu:ged000:v:3:y:2025:i:5:id:5746
    DOI: 10.5281/zenodo.15648588
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