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Mamlakatimizda turizm tashkilotlari faoliyatini qo‘llab-quvvatlash maqsadida marketing instrumentlari orqali samarali tizim yaratish

Author

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  • Kamilla Suyunova

Abstract

Turistik korxona va tashkilotlarni rivojlantirish strategiyasini tanlash va ishlab chiqish uchun boshqaruv jarayonidagimenejerlar ularni qidirish, qayta ishlash va tahlil qilish bilan bog‘liq tezkor ma’lumotlarga muhtoj. Odatda, ushbujarayonlar katta sarf-xarajatlar evaziga amalga oshiriladi. Bu esa turistik xizmatlar tannarxining oshishiga sabab bo‘ladiva demak, uning jahon bozoridagi raqobatbardoshligiga salbiy ta’sir ko‘rsatadi. Maqolada, ushbu xarajatlardan samaralifoydalanishda mexanizmlar yaratilishi va amaliyotga joriy etilishi xaqida bayon etilgan.

Suggested Citation

  • Kamilla Suyunova, 2024. "Mamlakatimizda turizm tashkilotlari faoliyatini qo‘llab-quvvatlash maqsadida marketing instrumentlari orqali samarali tizim yaratish," GREEN ECONOMY AND DEVELOPMENT, "Ma'rifat-Print-Media" LLC, Tashkent State University of Economics, vol. 2(4), April.
    • Handle: RePEc:teu:ged000:v:2:y:2024:i:4:id:1561
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