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Navigating the landscape of big data analytics adoption in the UAE public sector

Author

Listed:
  • Amina Abdulrahim
  • Amal Abdulrahim
  • Mohamed Yacine Haddoud
  • Bader Obeidat

Abstract

Integrating big data analysis is increasingly becoming a key strategic tool for public institutions seeking to enhance their effectiveness. The emergence of various Big Data Analytics (BDA) technologies has made this task accessible to many organisations. However, adopting such technologies has faced challenges, particularly due to employee resistance, resulting in an unpromising scenario for most public institutions. Moreover, the existing literature on technology adoption appears to have neglected the unique context of the non-Western public sector. To bridge this gap, this study examines the key determinants of adopting BDA within the UAE public sector, drawing on the Technology-Organisation-Environment (TOE) framework. Using a sample of 169 public sector employees, intriguing findings emerged, revealing that four out of seven factors proved to be less important. This underscores the need for further exploratory studies to identify more pertinent factors in this specific and nuanced context.

Suggested Citation

  • Amina Abdulrahim & Amal Abdulrahim & Mohamed Yacine Haddoud & Bader Obeidat, 2026. "Navigating the landscape of big data analytics adoption in the UAE public sector," Journal of Business Analytics, Taylor & Francis Journals, vol. 9(2), pages 140-154, April.
    • Handle: RePEc:taf:tjbaxx:v:9:y:2026:i:2:p:140-154
    DOI: 10.1080/2573234X.2025.2533223
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