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Resources, Electronic-Commerce Capabilities and Electronic-Commerce Benefits: Conceptualizing the Links

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  • Richard Boateng

Abstract

Past research on electronic commerce (e-commerce) in developing economies (DEs) shows that there is an acute lack of theoretical frameworks and empirical evidence to understand how DE firms orient resources to create e-commerce capabilities and achieve e-commerce benefits amidst their national constraints. This paper uses the resource-based theory and the capability life cycle to investigate how a used-car retail firm in Ghana oriented resources to create e-commerce capabilities and achieve e-commerce benefits. Findings from the longitudinal case study suggest that, first, in DEs, because the institutional foundations are weak and the obstacles are many, managerial capabilities and global information systems (IS) resources enable firms to withstand or circumvent the national constraints and create e-commerce capabilities and benefits. Second, the value of resources to a firm is relatively time and path dependent; changes in the environment can either initiate their renewal or decline in the firm. Having a focus on the strategic orientation of the firm is therefore of more value than focusing on IS resources. The paper proposes a cyclic resource-based model of e-commerce capability evolution which offers new insights into the way in which e-commerce capabilities evolve to create e-commerce benefits.

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  • Richard Boateng, 2016. "Resources, Electronic-Commerce Capabilities and Electronic-Commerce Benefits: Conceptualizing the Links," Information Technology for Development, Taylor & Francis Journals, vol. 22(2), pages 242-264, April.
  • Handle: RePEc:taf:titdxx:v:22:y:2016:i:2:p:242-264
    DOI: 10.1080/02681102.2014.939606
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    Cited by:

    1. Sumets, Alexander & Serbov, Mykola & Skrynkovskyy, Ruslan & Faldyna, Volodymyr & Satusheva, Karyna, 2020. "Аналіз Факторів Впливу На Розвиток Аграрних Підприємств На Основі Технологій Е-Комерції," Agricultural and Resource Economics: International Scientific E-Journal, Agricultural and Resource Economics: International Scientific E-Journal, vol. 6(4), December.
    2. Kayode Odusanya & Olu Aluko & Banita Lal, 0. "Building Consumers’ Trust in Electronic Retail Platforms in the Sub-Saharan Context: an exploratory study on Drivers and Impact on Continuance Intention," Information Systems Frontiers, Springer, vol. 0, pages 1-15.
    3. Kayode Odusanya & Olu Aluko & Banita Lal, 2022. "Building Consumers’ Trust in Electronic Retail Platforms in the Sub-Saharan Context: an exploratory study on Drivers and Impact on Continuance Intention," Information Systems Frontiers, Springer, vol. 24(2), pages 377-391, April.
    4. Sviatoslav Kniaz & Nelli Heorhiadi & Lesia Kucher & Yuriy Tyrkalo & Anna Bovsunivska, 2023. "Development Of A Customer Service System In Electronic Commerce," Business Management, D. A. Tsenov Academy of Economics, Svishtov, Bulgaria, issue 2 Year 20, pages 64-82.
    5. Wajeeha Aslam & Annas Hussain & Kashif Farhat & Imtiaz Arif, 2020. "Underlying Factors Influencing Consumers’ Trust and Loyalty in E-commerce," Business Perspectives and Research, , vol. 8(2), pages 186-204, July.

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