IDEAS home Printed from
   My bibliography  Save this article

Gender in American Tobacco Cards 1880--1920: The Role of Coercive Competition


  • Jonathan P. Goldstein


This paper adds to the literature on Marxian coercive competition and its negative economic and social outcomes. An historical and econometric analysis of competitive intensity and the portrayal of women in one early form of tobacco advertising is conducted using an original data set. The historical analysis establishes the nature and intensity of competitive relations. Estimation results for a multinomial logit model for various portrayals of women show that a 1% increase in the market share of independent producers caused a 0.35--0.7% and 2.5--4.5% increase in the likelihood that women were included and treated exploitatively in ads in early and late competitive periods, respectively.

Suggested Citation

  • Jonathan P. Goldstein, 2012. "Gender in American Tobacco Cards 1880--1920: The Role of Coercive Competition," Review of Political Economy, Taylor & Francis Journals, vol. 24(4), pages 575-605, October.
  • Handle: RePEc:taf:revpoe:v:24:y:2012:i:4:p:575-605
    DOI: 10.1080/09538259.2012.701918

    Download full text from publisher

    File URL:
    Download Restriction: Access to full text is restricted to subscribers.

    As the access to this document is restricted, you may want to search for a different version of it.

    More about this item


    Access and download statistics


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:taf:revpoe:v:24:y:2012:i:4:p:575-605. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Chris Longhurst). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.