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Comparison Between Early High-Definition Television Owners and Non-Owners

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  • Michel Dupagne
  • Paul Driscoll

Abstract

A national random telephone survey was conducted to profile early high-definition television (HDTV) adopters based on demographics, media use, interpersonal communication, social participation, cosmopoliteness, perceived innovation attributes of new communication technologies, and ownership of communication technologies. Of all respondents, 21% reported owning an HDTV set at home. In the primary logistic regression, Web news reading, religious service attendance, complexity, trialability, and ownership of communication technologies were significant predictors of HDTV adoption.

Suggested Citation

  • Michel Dupagne & Paul Driscoll, 2010. "Comparison Between Early High-Definition Television Owners and Non-Owners," Journal of Media Economics, Taylor & Francis Journals, vol. 23(4), pages 216-230.
  • Handle: RePEc:taf:jmedec:v:23:y:2010:i:4:p:216-230
    DOI: 10.1080/08997764.2010.527226
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    Cited by:

    1. Sarrina Li, Shu-Chu, 2013. "Lifestyle orientations and the adoption of Internet-related technologies in Taiwan," Telecommunications Policy, Elsevier, vol. 37(8), pages 639-650.
    2. Li, Shu-Chu Sarrina & Chen, Yen-Shen, 2017. "Non-adopters of Social Media: Comparing their Lifestyles, Perceived Innovation Attributes, and Sociodemographic Attributes with All-adopters, Partial-adopters, and Minimum-adopters," 14th ITS Asia-Pacific Regional Conference, Kyoto 2017: Mapping ICT into Transformation for the Next Information Society 168515, International Telecommunications Society (ITS).

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