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COMMENTARY: Sports Broadcasting: Is it a Job for Public Service Broadcasters?-A Welfare Economic Perspective

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  • Harry Arne Solberg

Abstract

The current policy of European public service broadcasters (PSBs) of acquiring expensive sports rights does not correspond with welfare economic principles. The Listed Events regulation prevents sports events of major importance for society from migrating to pay-TV broadcasters. Handing over expensive sports programs to commercial rivals will release resources that can be used on other activities, including programs that have characteristics of externalities and merit goods. Such a policy has been adopted by Australian PSBs.

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  • Harry Arne Solberg, 2007. "COMMENTARY: Sports Broadcasting: Is it a Job for Public Service Broadcasters?-A Welfare Economic Perspective," Journal of Media Economics, Taylor & Francis Journals, vol. 20(4), pages 289-309.
    • Handle: RePEc:taf:jmedec:v:20:y:2007:i:4:p:289-309
    DOI: 10.1080/08997760701668169
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    Cited by:

    1. Julia Rothbauer & Gernot Sieg, 2013. "Public Service Broadcasting of Sport, Shows, and News to Mitigate Rational Ignorance," Journal of Media Economics, Taylor & Francis Journals, vol. 26(1), pages 21-40, March.
    2. Harry Arne Solberg, 2008. "Public Service Broadcasters Will Survive Without Expensive Sports Programs: A Response to Tjernstrom and Tjernstrom," Journal of Media Economics, Taylor & Francis Journals, vol. 21(4), pages 264-269.

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