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Globalization With Borders

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  • Michael Borrus
  • John Zysman

Abstract

In an era in which the electronics sector is the driving industry in the economy, “Wintelism” is the codeword used in this article to reflect a shift in competitive dynamics away from final assembly and vertical market control, towards a struggle over setting and evolving de facto product standards at any point in the value chain. It is argued that “Wintelism” has its origins in the American high-technology sector, but is now diffusing through the creation of international production networks.

Suggested Citation

  • Michael Borrus & John Zysman, 1997. "Globalization With Borders," Industry and Innovation, Taylor & Francis Journals, vol. 4(2), pages 141-166.
  • Handle: RePEc:taf:indinn:v:4:y:1997:i:2:p:141-166
    DOI: 10.1080/13662719700000008
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