IDEAS home Printed from
   My bibliography  Save this article

Neoliberalising Feminism


  • Elisabeth Prügl


There recently has been an avalanche of critiques of the way in which feminism has gone to bed with neoliberal capitalism and become an instrument of governmentality. In this paper, I look at these phenomena as processes of a 'neoliberalisation of feminism'. I illustrate such neoliberalisation by introducing women's empowerment projects run by transnational consumer products companies, typically in partnership with public development actors. Under the label of 'corporate social responsibility', these companies invest in women in their supply and marketing chains, seeking to empower them within a neoliberal rationality of government. The paper is an effort to go beyond the critiques of feminism as co-opted. Rather than inventing new feminisms or taking a break from feminism - as some have suggested, I propose that it is more fruitful and necessary to examine, in concrete contexts, the way in which select feminist movement ideas are being integrated into neoliberal rationales and logics, what is lost in the process and what is perhaps gained.

Suggested Citation

  • Elisabeth Prügl, 2015. "Neoliberalising Feminism," New Political Economy, Taylor & Francis Journals, vol. 20(4), pages 614-631, August.
  • Handle: RePEc:taf:cnpexx:v:20:y:2015:i:4:p:614-631
    DOI: 10.1080/13563467.2014.951614

    Download full text from publisher

    File URL:
    Download Restriction: Access to full text is restricted to subscribers.

    As the access to this document is restricted, you may want to search for a different version of it.

    More about this item


    Access and download statistics


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:taf:cnpexx:v:20:y:2015:i:4:p:614-631. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Chris Longhurst). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.