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Innovation Strategy Role in Tourists Visit Improvement Context of Man Made Tourism in Indonesia

Author

Listed:
  • MUAFI MUAFI

    (Faculty of Economics Universitas Islam Indonesia Indonesia)

  • Taufiq WIJAYA

    (Economic and Business Islamic Faculty Institute Agama Islam Negeri Surakarta Indonesia)

  • Awan DIHARTO

    (Economic and Business Islamic Faculty Institute Agama Islam Negeri Surakarta Indonesia)

  • Bagus PANUNTUN

    (Faculty of Economics Universitas Islam Indonesia Indonesia)

Abstract

The study aims to analyze the innovation strategy impact on improvement of man made tourist visit in Indonesia Nowadays man made tourism is very popular for society as an alternative family tourism for entertainment education and refreshing The type of study uses a qualitative approach Data collection techniques are conducted by in depth interviews with man made tourism actors in Indonesia especially at Jatim Park Batu Malang East Java Province Taman Mini Indonesia Indah Jakarta Province Ragunan Zoo Jakarta Province and Ancol Jakarta Province Indonesia The researcher team also conducted data collection through photographs and records in the field The study result recommends that man made tourism requires innovative effective efficient and not easily imitated innovation strategies to increase the number of tourists so they can compete with other tourism such as natural and cultural tourism Man made tourism business actors need to manage well and professionally so the man made tourism visitors will increase in the long term

Suggested Citation

  • MUAFI MUAFI & Taufiq WIJAYA & Awan DIHARTO & Bagus PANUNTUN, 2018. "Innovation Strategy Role in Tourists Visit Improvement Context of Man Made Tourism in Indonesia," Journal of Advanced Research in Management, ASERS Publishing, vol. 9(2), pages 304-309.
    • Handle: RePEc:srs:jemt00:v:9:y:2018:i:2:p:304-309
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