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How does green culture impact corporate environmental responsibility? A dual perspective from ability-motivation-opportunity and organizational learning theory

Author

Listed:
  • Yuting Liu

    (Southwest Jiaotong University)

  • Yuanling Li

    (Southwest University of Political Science and Law)

  • Huixuan Wang

    (Xi’an Jiaotong University)

  • Junqi Liu

    (Southwest University of Political Science and Law)

Abstract

Based on organizational learning theory (OLT) and ability-motivation-opportunity (AMO) framework, this study develops a two-stage moderated mediation model to uncover the black box between green culture and CER. 286 questionnaires were collected from manufacturing firms in mainland China, and partial least squares structural equation modeling (PLS-SEM) and three-way interaction were adopted for statistical analysis. The results reveal that (i) green culture is positively associated with CER, and green knowledge base can partially mediate their relationship; (ii) green training (ability) and green involvement (opportunity) can separately or jointly positively moderate the relationship between green culture and green knowledge base; (iii) green performance management (motivation) positively moderates green knowledge base and CER. This study theoretically reveals the complicated influence mechanism between green culture and CER, highlights the importance of green resources, and provides new insights on how to improve CER.

Suggested Citation

  • Yuting Liu & Yuanling Li & Huixuan Wang & Junqi Liu, 2025. "How does green culture impact corporate environmental responsibility? A dual perspective from ability-motivation-opportunity and organizational learning theory," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 27(7), pages 16155-16179, July.
    • Handle: RePEc:spr:endesu:v:27:y:2025:i:7:d:10.1007_s10668-024-04627-0
    DOI: 10.1007/s10668-024-04627-0
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