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A New Economic Model for Italian Farms: the Wine & Food Tourism

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Listed:
  • Maurizio Lanfranchi

    (University of Messina)

  • Carlo Giannetto

    (University of Messina)

  • Irina Dragulanescu

    (Christian University “D. Cantemir”)

Abstract

The Italian socio-cultural framework from the 90s to today has undergone a major change. There were changed the consumption habits and have arisen "alternative" lifestyles. Today, modern society and evolved, is oriented towards environmental awareness and wellbeing and spiritual. In the tourism sector, in particular, we are witnessing the emergence of new market niches. In addition to the traditional forms of tourism, there are also the so-called "new tourism forms" as sustainable tourism and ecotourism, rural tourism and agro-tourism, wine and food tourism, etc. These new types of tourism are based on culture, nature, adventure, and hedonism and healthiest and then offer the consumer an experience that meets their needs of authenticity, direct contact with nature, culture and identification with particular places. The rural tourist, in general, is a complex experience that combines elements exclusively of tourist with cultural elements, environmental and anthropological. Journal: Journal of Knowledge Management, Economics and Information Technology

Suggested Citation

  • Maurizio Lanfranchi & Carlo Giannetto & Irina Dragulanescu, 2013. "A New Economic Model for Italian Farms: the Wine & Food Tourism," Journal of Knowledge Management, Economics and Information Technology, ScientificPapers.org, vol. 3(6), pages 1-16, December.
    • Handle: RePEc:spp:jkmeit:spi13-16
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    References listed on IDEAS

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    1. Maurizio Lanfranchi & Carlo Giannetto, 2011. "New forms of sustainable tourism through the valorisation of the rural territory: the wine roads," The Annals of Dimitrie Cantemir Christian University. Economy, Commerce and Tourism Series, Faculty of Management in Tourism and Commerce Bucharest, "Dimitrie Cantemir" Christian University, Bucharest, Romania, vol. 3(1), pages 93-103, June.
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