Social-Cultural Function and Role of Gender in Development of Global Business

To study the problems of gender equality is of great importance for the global business. Gender is a cultural construct, within which our different cultures attach different values, roles and responsibilities to women and men. However, in addition to culture, the gender issues are in close relation with the global business. From this viewpoint, experience of the West is considerable and of great importance. It can be said that the problems of women?s rights and a whole number of barriers, which impede to reach the gender equality have long been a great problem for the leading countries of Europe and America. But one problems remains ? the so-called ?glass ceiling? ? the barriers, which impede carrier advance of the female representatives. At the same time, in the countries on the stage of low development, women are still considered to be minor creatures, which do not have the rights for not only work, but education equal to men. To this are added the religious laws of Islamic countries, which radically separates the rights of women and men from one another and often consider women?s public activities inacceptable. In the background of such diversity it is interesting to familiarize with the apprehension of gender equality in Georgia. In the present study the ways for settlement of the problem mentioned above are given.