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Modeling In The Processes Of Choice Of The Company Delivering Bottled Water By The Consumers On The Background Of Reflexive Management

Author

Listed:
  • V. Skitsko

    (Kyiv National Economic University named after Vadym Hetman, Kyiv)

Abstract

In this work the problem of high quality drinking water provision is described and analyzed. It is shown that a person may obtain such water by various ways one of which is bottled water delivery by specialized companies. The existence of numerous players on drinking water market stipulates the occurrence of the number of problems – in particular, the choice of the delivering water company by the consumer and fight of such companies for the consumer. The work proposes to apply a reflexive approach in order to influence the choice of the consumer, which allows the company to make him take the "right" decision. For solving the problem the classical and fuzzy model of reflexive management are described. Keywords: drinking water, reflexive management, decision making.

Suggested Citation

  • V. Skitsko, 2014. "Modeling In The Processes Of Choice Of The Company Delivering Bottled Water By The Consumers On The Background Of Reflexive Management," Вестник Киевского национального университета имени Тараса Шевченко. Экономика., Socionet;Киевский национальный университет имени Тараса Шевченко, vol. 18(159), pages 42-48.
    • Handle: RePEc:scn:pnoeeq:159a8
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